Kent Youth and Family Services + Team Polaris


Problem Statement

How might we promote a holistic understanding of Kent Youth and Family Services in order to improve staff, donors, and clients’ ability to fully navigate its services?

Project Team Statement

Kent Youth and Family Services is a cornerstone of its community, providing an array of services from after school care, to housing for young mothers, to mental health support. Our research revealed that this broad scope, developed over 50 years of innovative programming, actually resulted in a fragmented understanding of KYFS that was preventing staff, donors, and clients from engaging with all that KYFS is. So KYFS sought the support of Team Camp Polaris to provide solutions that would comprehensively articulate its offerings. Soon, KYFS will hire its first new Executive Director in 21 years; our work was sparked by this moment of change as well as by their openness to opportunities. We used human-centered design to conduct research, develop insights, brainstorm solutions, and test prototypes. The result was (1) a new communications plan, (2) a story-driven microsite, and (3) an Ambassador tool kit that makes it easy for supporters to tout KYFS. We believe that as KYFS evolves, so will the connectedness across its teams, thinking and acting as one to serve the Kent community.

About the Organization

Founded in 1970, Kent Youth & Family Services has provided South King County with valuable, innovative social programming in areas including early learning, education, housing, parent support, and behavioral health.

kyfs.org

Organization’s Mission & Vision

Mission

KYFS promotes healthy development of children, youth and families in South King County by providing professional counseling, education and support services.

Vision

Helping youth and families achieve their goals for a better future.

Client Representatives

Lily Stellmon, Director of Fund Development & Community Relations

Paul Tan, Watson Manor Program Director

Creative Team Members

Christopher Datsikas
Product Manager
LinkedIn
Andrew Reaume
UX Designer
LinkedIn
Jilian Ryan
UX Designer
LinkedIn / Portfolio

Allison Laurel
Writer
LinkedIn
Bernadette Smith
Business Development Expert
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Amy Carter
Visual Designer
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Lydia Davison
Researcher
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Design Process Highlights

Coming soon

Final Design Deliverable

Coming soon

Showcase Presentation

Coming soon

By Margaret Tung
Published September 14, 2020